Well here we go..Tim Horton's is the news again...but not for positive reasons. After being taken over by Brazilian conglomerate 3G Capital the iconic Canadian brand has been plagued by a consecutive string of terrible management decisions. This is a link to the article that discusses Tim Horton's challenges. The steady demise of a Canadian icon
John Miziolek is a branding and marketing expert from Reset Branding, a strategic branding and design firm in Toronto. John is also a co-founder of The D Event.
